Hailey Bieber is no stranger to stirring up attention on social media. This summer, her ‘glazed donut’ nails became a huge hit with the public. Her skincare brand RHODE is also getting a lot of recognition these days. The model is also being highlighted because she spoke on a podcast about her husband’s ex-girlfriend, Selena Gomez. In addition to all of this, the celebrity recently found herself in the middle of another controversy over her ‘brownie glazed lips’ makeup tutorial.
Hailey Bieber posted a makeup tutorial for brownie glazed lips
American model, Hailey Bieber posted a TikTok video with cosmetic advice to celebrate the start of fall. She released a tutorial showing how to achieve the “brownie glazed lips” look. The makeup tutorial showed the celebrity applying lip gloss and a brown lip liner to the corners of her mouth.
“The lip combo vibe I’m feeling for fall,” she wrote in the post’s caption and tagged her skincare line Rhode. The next day, she showed off her pout in a follow-up video. She remarked at the time, “Ready for all the fall things including brownie glazed lips.” On August 22, the video had 14.8 million views, and three million people watched her follow-up.
The makeup tutorial got controversial responses from fans
The 25 years old model, Hailey Bieber recently drew controversial remarks online with her ‘brownie glazed lips’ makeup tutorial. Despite the TikTok videos being posted last month, fans have recently brought it up on the internet. According to many, the makeup look is something that people of color have been doing for years and the celebrity is getting the recognition for it.
— Dr. Melissa Daniels-Rauterkus (@profmellymel) September 27, 2022
I usually roll my eyes and keep scrolling when I see yt people yt peopling online. But Hailey Bieber throwing on some lip liner and gloss and folks calling it “Hailey Bieber’s brownie glazed lips” is where I draw the line!
This is egregious.
— CiCi Adams🌸 (@CiCiAdams_) September 27, 2022
Now lipstick is racist.https://t.co/HXSmUZREHN
I can't stand these racist spewing pukes.
— KAG MOM 🇺🇸 🐸 🍊 🇺🇸 (@KAGMOM2) September 28, 2022
Only a self indulgent media provoked by a minority group of lunatics initiate these conversations. Hopefully the whole world starts saying "who gives a f***" and ignores it.
Hailey Bieber accused of cultural appropriation over 'brownie glazed lips' https://t.co/yGLKqq8L5E
— John 🇬🇧🇺🇦 (@centrismxtreme) September 28, 2022
People have been harshly criticizing the model for taking credit for something that already existed within the Black and Hispanic community. However, since Hailey Bieber never asserted that she created the look and some fans have backed her as well. A few have even stated that the model created a new trend and due to this there is a heavy argument taking place on the internet.
TikToker Benulus called out Hailey Bieber’s hypocritic fans
TikToker Benulus took a stand against Hailey Bieber’s fans that defended the celebrity and called them hypocrites. She made a new video to address the outrage regarding the makeup tutorial. “Y’all s**t on my lips every single time I post. But a white woman does it, it’s gonna become a trend,” she said in the video.
“Yeah, I’m so flattered that Hailey Bieber always gets inspired by my community, by the POC community, but it just irks me that because she’s done it now, it’s gonna become so trendy,” Benulus continued to rant. The TikToker criticized the unfair treatment she had to endure and called people hypocritical. She also called the fans racist for defending a white woman while criticizing people of color when the same look is carried out by them.