It looks like Build-A-Bear is about to make all of our dreams come true. Not long ago, fans of Star Wars were floored when The Mandalorian launched. The Disney+ live-action series honored the franchise in the best way, and its reveal of Baby Yoda set the Internet on fire. And before long, Build-A-Bear will begin selling its plush of the figure.
In Floria, Sharon Price John, CEO of Build-A-Bear, announced at the ICR Conference. Credits to the viral popularity of Baby Yoda, the company secured a licensing deal that would allow them to bring the cute alien to stores as soon as possible.
“I’m excited to share we will be one of the first companies to provide the digital and internet phenomenon which is trending higher than all the presidential candidates combined,” the CEO said.
“We now will have the Child, also known as Baby Yoda.”
As you can see above, Build-A-Bear is very adorable. It is the perfect size to hold, and it comes complete with a brown robe. Given the company’s previous luxuries, fans know this doll will make Baby Yoda perfect for cuddling, and Build-A-Bear says they began working with Disney and Lucasfilm on this doll “almost with the first episode” of The Mandalorian.
Till now no release date has been fixed for the plush. When Baby Yoda showed up for the first time, Disney said merchandise and toys would not be showing up until 2020. Now, the year is here, and Star Wars fans are excited to grab their plush as soon as possible.