Joker Using NEGATIVE Reviews for Promotion

Todd Phillips ‘ Joker is already quite the divisive film on social media just a few weeks before its release in cinemas. Now, Warner Brothers ‘ advertising team has chosen to squeeze out a little lemonade from the lemons handled by using quotes from some of the “bad” reviews in the marketing of the movie. The official Joker profile shared an all-new picture of Joaquin Phoenix’s baddie with a pull quote from an eventually adverse review in an Instagram post on Friday evening.

The movie scores a “C+”

The lead of Joker film, Joaquin Phoenix

The quote comes from IndieWire’s David Ehrlich, who ended up giving the movie a “C+” grade, who slighted the property for being “incendiary, confused, and potentially toxic.” As of this writing, the movie has a 75 per cent Fresh rating on Rotten Tomatoes with 93 reviews counted.

Comicbook’s review- 5 stars

“Joker is loaded with mystery on top of its numerous twists,” Brandon Davis says in his review. “By the time it ends, viewers will be left with several questions about the experience, some of which might be scarily directed at themselves. Phoenix’s Arthur laughs his way through terrible scenarios. For this, the actor demands an Oscar nomination it might not be the only nod this DC Comics movie earns. The cinematography, score, and direction create something unlike anything before it – -and it’s terrifying, thrilling, and moving.”

 

https://www.instagram.com/p/B2PJJ8IhOtA/?utm_source=ig_embed

 

Early box office monitoring, despite the mixed reviews, indicates the movie could have a record-breaking opening. Deadline reports that the film could end up grossing domestically at least $90 million, breaking last year’s $80.2 m opening record set by Venom.

Star studded cast of Joker

Joker stars Joaquin Phoenix (Arthur Fleck), Zazie Beetz (Sophie Dumond), Robert De Niro (Murray Franklin), Brett Cullen (Thomas Wayne), Frances Conroy (Penny Fleck), Marc Maron (Ted Marco), Douglas Hodge (Alfred Pennyworth), Josh Pais (Hoyt Vaughn), Bryan Tyree Henry, Bryan Callen, Shea Whigham, and Glen Fleshler.

 

Source: Comicbook, Screenrant

 

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